Blitzer Algebra Cover Series

Pearson approached studiowink to provide the highly successful Blitzer textbook series a design refresh. For several years the series had utilized bottle cap imagery to brand its “pop” approach to learning. Pearson wished to stick with the metaphor but give the covers new flavor. studiowink presented a new “pop” layer by rendering the bottle cap art in a Warhol fashion. The concept was approved in one pass.

WORDS FROM OUR HAPPY CLIENTS

“It’s not often that a cover design is chosen at first pass. However, when I work with Nancy, it is a regular occurrence.”

BETH PAQUIN, ART DIRECTOR, PEARSON

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